Posts Tagged ‘High Fructose Corn Syrup Ad’

Misleading High Fructose Corn Syrup Ad

This past weekend I had the pleasure of attending the first day of the school year for Integrative Nutrition.  As an alumni, I serve as a mentor for some of the incoming students.  It was wonderful to be back in the class setting, surrounded by thousands of like minded health counselors. One of things that really stuck from the weekend was when Joshua showed the High Fructose Corn Syrup ads. I have seen these ads before and been in outrage but upon discussing this further with my peers it angered me even more, so I wanted to share the clip here to shed some light on the topic. 

 

It bothers me that so many people may actually believe what they are seeing. I’m here to set the record straight and clear up any confusion.  So what is high fructose corn syrup and what makes it so bad? why should we stay clear? 

High fructose corn syrup is made of roughly 55 percent fructose and 45 percent glucose. Since its introduction in the late 1970s, it has become the preferred sweetener for many food products, mostly because it is cheap (especially when made with government-subsidized corn). It is everywhere! From soda, sports drinks and salad dressing to crackers and ketchup. While sugars in general wreck havoc in our body, HFCS in particular have shown to have significant effects on the body.

  1. There has been a huge link between the growing obesity epidemic and the introduction of high fructose corn syrup according to new research from University of Texas Southwestern Medical Centers
  2. HFCS inhibits the production of leptin, the hormone that tells our brain that we are full. This makes us insatiable!
  3. Two of the three enzymes used to make HFCS are genetically modified, in addition to the corn. Not exactly “safe in moderation,” as the commercial says
  4. It’s hard to have HFCS in moderation as it is found in so many of our foods. Soda for example has about 30 teaspoons of HFCS in it. 
  5. HFCS is not exactly natural.  It is not found in nature and just because it is made from corn doesn’t make it safe. There are numerous other “natural” substances that are illegal! HFCS is highly refined. 

Those are just to name a few. I recommend to do a pantry raid and get rid of high fructose corn syrup products. Not only may they cause obesity but its also a good indication you are not consuming whole, natural foods.